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Successful visibilization of Optics and Photonics in the general media and at schools is critical to build societal appreciation for our research, establish the relevance of the field in the minds of policy makers, and foster student's motivation and interest in pursuing future careers in these topics. Rewarding such visibilization efforts from journalists and educators is not only fair, but can also be an effective way of enhancing their impact and ensuring their continuity. In this talk I will illustrate this approach with the example of Instituto de Óptica's Photon Awards.
Juan Diego Ania-Castañón
"Promoting photonics in education and the media: the photon awards experience (Conference Presentation)", Proc. SPIE PC12213, Optics Education and Outreach VII, PC1221302 (3 October 2022); https://doi.org/10.1117/12.2632710
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Juan Diego Ania-Castañón, "Promoting photonics in education and the media: the photon awards experience (Conference Presentation)," Proc. SPIE PC12213, Optics Education and Outreach VII, PC1221302 (3 October 2022); https://doi.org/10.1117/12.2632710